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Exceptions to Cross-Government moratoria on spend in DefraDefra spending moratoria 2012-13 Q4 Ads and Marketing

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Department	Organisation Name	Project name	Basis for expenditure approval	Total Value requested	Total Value Approved	Explanatory note	Date of update
Department for Environment, Food & Rural Affairs	Not set	Defra Connect	Providing Information is critical to the effective running of the Government	£64,104.00	£64,104.00	For Defra, effective and efficient stakeholder engagement is a critical part of policy making , ensuring that relevant information is brought to light so that the department can make informed policy decisions in order to improve the delivery of public services and increase accountability. Defra connect is a web based stakeholder database and is key to making engagement as effective as it can be and ensures that staff can access up-to-date stakeholder information. Defra connect makes it easy to find key information about organisations that work with Defra and our relationship with them, it also includes a Customer Relationship Management tool that allows staff to record key meetings and phone calls with stakeholders more effectively across Defra. Communications can be sent directly from the system by e-mail and events/activities can also be recorded within an interactive calendar.	Feb-13	Not set	Not set	Not set
Department for Environment, Food & Rural Affairs	Not set	Monitoring & Evaluation of Nature Improvement Areas: Phase 2	Providing Information is critical to the effective running of the Government	£64,000.00	£64,000.00	Publication on the Internet of data on Nature Improvement Areas (NIAs) enables wide access to information collected through the use of public funds. NIAs are designed to create bigger, better and more inter-connected areas of wildlife habitats, providing space for nature and benefits for people such as recreation, flood protection, cleaner water and carbon storage. The on-line reporting tool has been designed so that local NIA partnerships can report on their outcomes in a comparable format, to share information and enable an overall evaluation of the policy.	Mar-13	Not set	Not set	Not set
Department for Environment, Food & Rural Affairs	Environment Agency	Fisheries/Rod Licensing (2013/14)	Providing Information is critical to the effective running of the Government	£184,000.00	£60,000.00	The £184K required by EA, has only been partially approved by Cabinet Office, ERG, as EA have not met all the conditions. Cabinet Office recognise that the Rod Licence income is essential to EA's fisheries programme and that rejection would impact on the receipt of that income, so are approving all elements of the request with the exemption of the 2014 bar-coded renewal letter. This does not need to be approved by Cabinet Office now and approval can be sought nearer to the 2014 issue date.	Mar-13	Not set	Not set	Not set
Department for Environment, Food & Rural Affairs	Environment Agency	Market Research, Drought Definitions and Visualisations	Providing Information is critical to the effective running of the Government	£30,000.00	£30,000.00	Environment Agency is the lead dept for declaring drought. During the summer a number of weather and political interventions called into questions the way drought is described. Market research will help shape drought communications and establish definitions for drought that EA, other organisations and Government can use to communicate to people and industry. Clear drought definitions and associated actions have financial iimplications for businesses and people that at risk. This can help longer term behaviour changes that could protect businesses and water consumers in the future.	Jan-13	Not set	Not set	Not set