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NI Direct website dataNI Direct Sources 2021 Q3 & Q4

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Date Source Sessions Avg. Session Duration Bounce Rate Users New Users
20210701 google 128,541 00:01:40 53.85% 110,322 72,144
20210701 (direct) 14,749 00:01:52 52.57% 13,124 10,258
20210701 gov.uk 9,450 00:02:03 46.53% 8,322 4,214
20210701 bing 4,720 00:03:10 30.06% 3,784 1,512