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Quarter 2 2012 - 2013

Exceptions to Cross-Government moratoria on spend on advertising and marketing in the Home Office: spend control data

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Advertising & Marketing Exceptions for period 01 July 2012 - 30 September 2012
Department Moratorium Project Name Value (£m) Basis for Exception Date of Approval
Home Office Advertising and marketing Police and Crime Commissioners £3m where government has a legal duty to provide people with information, such as changes to legislation or public services; where marketing and advertising is critical to the effective running of government July 2012
Home Office Advertising and marketing FRANK £1.5m where there is robust evidence that marketing and advertising delivers measurable outcomes that meet government objectives August 2012